Let’s Do It! World is a civic-led mass movement that began in Estonia in 2008 when 50,000 people united together to clean up the entire country in just five hours. Since then, Let’s Do It! has spread this model—one country in one day—around the world. To date, 113 countries and over 16 million people have joined us to clean up illegal waste.
On September 15, 2018, World Cleanup Day, people in 150 countries will stand up against the global trash problem and clean up waste, making it the biggest positive civic action the world has seen. Imagine a powerful “green wave” starting in New Zealand and ending in Hawaii with hundred of millions of people taking positive action together on the very same day.
Let’s Do It! has never been only about cleaning up waste. We also aim to unite the global community, raise awareness and implement true change to achieve our final goal– a clean and healthy planet.